Empathetic design isn’t just a buzzword: It’s a necessity.
We specialize in human-centered visual designs that meet the needs of patients, physicians, researchers, and stakeholders — from pharmaceutical sponsors to Contract Research Organizations (CROs) to private clinical sites. Our work of branded studies, patient recruitment materials, internal presentations, and more leverage visual design to enable better clinical experiences.
With a clinical study brand portfolio spanning more than 15 years, numerous accolades, and the successful launch of an FDA-approved drug in 2023, our track record of success demonstrates our commitment to innovating in the healthcare space and improving lives.
“ Through a combination of empathy, creativity, and strategic thinking, we deliver elegant, human-centered designs.”
Our Capabilities
Healthcare’s complexity can naturally create barriers between clinical experts and the people they serve. Our mission is to translate confusing scientific concepts into visually compelling and comprehensible materials that everyone from clinicians to researchers to patients can understand, while maintaining strict compliance in this highly-regulated industry. Our capabilities include:
- Creative Strategy
- Branding
- UI/UX Design
- Website Design
- Mobility Solutions
- Digital Media
- Clinical Marketing
- Enrollment Infographics
- Home Healthcare Materials
- Data Visualization
- Patient / Physician Newsletters
- Investor / Presentation Decks
- Motion / Video Animation
- Quarterly Reports
- Print Materials
- Investigator Meeting Support
- FDA / EMA Inspection Materials
- Site Processing Tools
“Patients who feel understood and valued are more likely to enroll and remain committed to the trial, reducing dropout rates and enhancing the quality of data collected.”
Did you know?
Branded clinical trials see up to 40% higher patient engagement.
The right message, paired with thoughtful design, can directly impact patient engagement and the success of your trial. Clear messaging will help to instill confidence in your patients, affirm their choice in participating, and also minimize operational hurdles. And when the visual brand and imagery align seamlessly with the purpose of the trial, you’re more likely to attract participants who are genuinely interested and suited for the study, thus optimizing its success.
The advantages are clear: better recruitment and improved retention rates. Patients who feel understood and valued are more likely to enroll and remain committed to the trial, which in turn can reduce dropout rates and enhance the quality of data you collect. Effective branding of clinical trials bridges the gap between complex medical research and patient communities, ensuring better outcomes for both researchers and participants.